Black Markets for Local Meat
New vendors of cannabis and farm-raised meat share a common challenge: a substantial portion of customers choose to buy on the black market.
When it comes to switching from grocery store meat to local farm-raised animals, consumers do so for 1 of 2 reasons. Either they are seeking a lower price by going direct to the source, or they are looking for a premium experience and to support local food systems.
The factors driving demand in the latter category are covered brilliantly in this new book…
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