Prairie Routes Research

Prairie Routes Research

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Prairie Routes Research
Prairie Routes Research
Diversity --> Resilience

Diversity --> Resilience

Complexity contributes to the resiliency of Indigenous-led brand claims.

Brenda Tjaden's avatar
Brenda Tjaden
Nov 28, 2024
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Prairie Routes Research
Prairie Routes Research
Diversity --> Resilience
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‘Diversity’ is not a strength of industrial agriculture. Most of the executives and Boards of Directors technically in charge of modern agribusiness are white folks with a multi-generational inherited leadership or ownership stake.

Who’s really in charge, in any market-driven economy, are consumers. Whether domestic or international, migrated or long-tim…

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