Marketing Regenerative Wheat Flour in the United States

Finally, a commercial-scale grain origination program that sells field management practices to food buyers.

‘Marketing’ has always been a point of confusion in the world of commodity grain.

• Farmers confuse grain elevators as their market, when ultimately, it’s consumers and broader society that dictate value and spark trends.

• Commercial intermediaries just want to manage costs, when they could create market value from production reporting in some cases.

• Responsi…